Fastlane works with CEOs, founders, managing directors, and leadership teams when marketing has become too expensive, too messy, or too hard to read.


Brands I've Worked With
Caci logoMurad logoSkinsmiths logooverland logomerchant 1948 logoMi Piaci logoNZ health group logo
Geneva Healthcare logoGeneva wellbeing logoHealthcare NZ logoPCNZ logoFreedom Medical Alarms LogoExplore Wellbeing logoUmbrella Wellbeing logo
Caci logoMurad logoSkinsmiths logooverland logomerchant 1948 logoMi Piaci logoNZ health group logo
Geneva Healthcare logoGeneva wellbeing logoHealthcare NZ logoPCNZ logoFreedom Medical Alarms LogoExplore Wellbeing logoUmbrella Wellbeing logo
Why Fastlane

Why Bring Me In?

COMMERCIAL RANGE,
NOT HEADCOUNT

You don't need more people. You need fewer gaps between strategy, execution, and commercial decisions. I cover the moving parts - paid media, websites, CRM, tracking, training, so the work connects.

PATTERN RECOGNITION
FROM REAL WORK

25+ brands in the last twelve months. Ecommerce, services, property, health, multi-site. I know what systems work, what breaks, and what to fix first. Not theory. Repeated exposure.

EMBEDDED WHERE
THE WORK HAPPENS

I work on-site, close to the people doing the work. Faster decisions, better context, less translation between strategy and execution. I help the business move and care about the team doing it.

View Work By Project

What Our Clients Say

Trusted by brands across industries


I've had the pleasure of working with Anita in her role as a Paid and Social Media Contractor at Overland Footwear Group, across our two brands; Merchant 1948 & Mi Piaci. From the start, she's demonstrated a proactive and strategic mindset, consistently bringing fresh ideas and thoughtful insights to the table.

Anita quickly became a valuable asset to Overland, showing a strong understanding of paid media and social performance while also being willing to roll up her sleeves and execute with precision.

Her hard work and smart approach contributed directly to improved campaign results and stronger brand visibility.
She would always go above and beyond what was asked of her and helped across multiple areas of marketing.
Anita was able to work with autonomy, and is dependable and results-driven.
I wouldn’t hesitate to recommend her for future opportunities.

Stephanie Coote
Head of Marketing, Creative & Digital
Overland Footwear Group

Anita worked across a marketing transformation project at Caci. She pushed us and at times had us answering questions we didn't want to answer, but we were better for it. We could not have done this without her, she kept the ship running during periods of change.

Glenice Riley
CEO
FAB Group (Caci, Murad, Skinsmiths)

We engaged Anita because we needed to build several new websites with performance funnels built in. Anita is fantastic to work with because she takes the time to understand the clients needs and to then scope out for us a full comprehensive understanding of what is required and how long it will take. With her skills she was able to make recommendations on how things could be done more efficiently that haven’t been taken into account.
When it came to the build time, Anita is a wizz and it was built within the scope within the time, and budget exactly as she said it would be.

Anita is a hidden gem that you are lucky to find, and the business felt in very safe hands that nothing would be left out. It is wonderful when you find such proactive business people with a can-do attitude who have only your best intentions at heart.

Not only did she build it, but she also set up paid media, built us a wonderful user guide and trained our team. I would have no hesitation in recommending Fastlane Digital to any organisation looking for the latest digital skillset to future proof your brand.

We are delighted with the outcome. I know our paths will cross again in the future.

Dean Cook
Director of Marketing & Communications
Ex Farmers, The Warehouse Group, New Zealand Health Group

Thank you very much on your effort and skill that has turned out such a great website, “a masterpiece” as I have said before. The smile is quite big on Allan’s face. And also thank for taking the time to show Maddi along the way.

Allan Pillbrow
CEO
Malcove

I received this message through the site contact form and thought you might like to hear it: 'Just browsing bimassetlab.com - really impressed by the layout. Nicely designed with great user experience'. A job well done!

Raewyn Osborne
CEO and Founder
BIM Asset Lab
Flexible pricing plan

Ways To Work together

By Service

Flexible engagement models tailored to startups, growing brands, And Established Brands.

ADVISORY & Execution

Senior marketing support by the hour
✓ Performance reviews across campaigns, funnels, websites, and reporting
✓ Fast fixes for campaigns, automations, landing pages, and tracking
✓ Paid media troubleshooting & optimisation
✓ Clear direction before you brief an agency, hire, or rebuild
✓ Support during team gaps, transitions, or delivery pressure
✓ Straight answers, practical next steps, and no bloated strategy deck

EMBEDDED Operator

Fractional support by day rate
✓ Dedicated operator time across agreed days
✓ Multi-channel campaign management
✓ Paid media, automation, reporting, and workflow improvements
✓ Team support, process cleanup, and handover
✓ On-site or remote delivery where needed
✓ Weekly priorities, progress tracking, and decision support

End-to-end projects

Fixed scope, fixed price. Quoted on brief.
 ✓ Website builds and rebuilds across Webflow, Shopify, and Squarespace
✓ Omnichannel campaign planning and execution
✓ Marketing automation and funnel builds
✓ Cost consolidation and system cleanup
✓ Reporting frameworks and executive dashboards
✓ Strategy, delivery, training, and handover
Congratulations, attention span is thriving

Let’s Build Something Great.

Start with a free advisory session to detail your project and scope your needs. We'll quote from there.

Get in Touch